The use of conjoint analysis in revealing preferences for hiring: The gender bias effect

This study examines if gender bias affects the recruitment process for top managerial positions in Chile. Using conjoint analysis, we evaluate how recruiters, a sample of 114 business postgraduate students, ranked a set of multi-attribute profiles, showing their preferences among profiles and the trade-off among attributes they are willing to do.


María José Bosch, David Kimber, Ricardo Leiva

Fecha de Publicación:

16 de agosto del 2019